Privacy Policy

Last updated: 15th January 2026

Introduction

primalvectoris AG ("we", "our", or "us") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, and protect the data we collect from visitors to our website and clients of our home gym space planning services.

Data Controller Information

The data controller for your personal information is:

Data Collection

The data we collect depends on how you interact with our services. We collect personal information that you voluntarily provide to us when you use our website, contact us for services, or engage with our business.

Information You Provide Directly

• Contact information (name, email address, phone number, postal address)
• Project details and requirements when you request our services
• Communication preferences and feedback
• Any other information you choose to provide when contacting us

Information Collected Automatically

• Website usage data (pages visited, time spent, clicks)
• Technical information (IP address, browser type, device information)
• Cookies and similar tracking technologies (see our Cookie Policy for details)

How We Use Your Information

We use your personal data for various purposes based on the legal basis for processing under GDPR. Here's how we use your information:

Service Provision (Contract Performance)

• Providing home gym planning and design services
• Communicating about your project requirements and progress
• Scheduling consultations and site visits
• Processing payments and managing invoices

Legitimate Business Interests

• Improving our website and services
• Analysing usage patterns and preferences
• Responding to enquiries and providing customer support
• Marketing our services to existing and potential clients

Legal Compliance

• Complying with Austrian and EU legal requirements
• Maintaining records for tax and accounting purposes
• Protecting against fraud and security threats

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner or by visiting our Cookie Policy page.

Data Sharing and Third Parties

We do not sell your personal information to third parties. We may share your information with trusted service providers who assist us in operating our business, subject to appropriate confidentiality agreements:

• Website hosting and technical service providers
• Analytics providers (such as Google Analytics)
• Professional advisors (accountants, lawyers)
• Equipment suppliers and installation contractors (with your consent)

Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this policy or as required by law. Generally, we retain:

• Client project data for 7 years after project completion (for warranty and legal purposes)
• Marketing communications data until you opt out or for 3 years of inactivity
• Website analytics data for 26 months (Google Analytics default)
• Financial records for 7 years (Austrian legal requirement)

Your Rights

Under the General Data Protection Regulation (GDPR), you have several rights regarding your personal data:

• Right of Access: Request a copy of the personal data we hold about you
• Right to Rectification: Request correction of inaccurate personal data
• Right to Erasure: Request deletion of your personal data in certain circumstances
• Right to Restrict Processing: Request limitation of how we process your data
• Right to Data Portability: Receive your data in a structured, machine-readable format
• Right to Object: Object to processing based on legitimate interests or for marketing purposes
• Right to Withdraw Consent: Withdraw consent for processing where consent is the legal basis

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and staff training
• Secure backup and recovery procedures

International Data Transfers

Some of our service providers may be located outside the European Economic Area (EEA). When we transfer your personal data outside the EEA, we ensure appropriate safeguards are in place, such as:

• Standard Contractual Clauses approved by the European Commission
• Adequacy decisions by the European Commission
• Certification schemes and codes of conduct

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

Contact Information

If you have any questions about this Privacy Policy, wish to exercise your rights, or need to contact us about your personal data, please reach out to us:

Supervisory Authority

If you believe we have not handled your personal data in accordance with this Privacy Policy or applicable data protection laws, you have the right to lodge a complaint with the Austrian Data Protection Authority: